On line shopping requires:



Fast loads



Easy to follow menu and locating products



Photo and text presentation of products sold



Ordering or cross referencing by manufacturers part numbers (ie Harken 064, Wichard 11249) Then I can look in my parts book for this manufacturers and get the exact item I want.



Ability to purchase almost all sailing hardware offerred by a manufacturer through the shop with direct shipment if necessary.



Clear restocking charges



Boat specifics for lines and hardware



Boat diagrams with part descriptions



Feedback page



Availability



Easy search



Market leading pricing



Shipping options to include snail mail to hold done cost to express delivery for the person who needs it now



Expected shipping dates / Actual shipping dates



Good Luck.