Is there people and clubs out there ready to build their boats, or do they want to buy them ready?
If we want to compete with the Optimist, we must prepare to give the "customers" (clubs, organizations and individuals) the "product" they want (complete boats, kits, plans, builders list, etc.).
This requires atracting the big players, smaller professional builders, parts providers, etc. in order to reach all places where Optimists are used. "If it teaches sailing in Optimists, it can teach in a F12".
I believe it is best to start this work after the boat is defined and the class is minimally organized.